Every person should have a motto that will carry them through life. I got mine in early childhood from my father, one of the wisest people I have ever met, who once told me that if you choose a job you have great passion for, you will never work a day in your life. His words have always meant so much to me, especially when I was faced with many career decisions.


My passion became my work: the desire to improve others’ image, to enhance their beauty, and to boost their self-esteem. I found it all in permanent makeup. Sharing my experience and my passion for this exciting profession has been the most rewarding part of my entire aesthetic career.

Aleksandra Górecka – Chairman of “ELITE” World Permanent Makeup Association and owner of the International Institute of Permanent Makeup and the European Training Academy. The World’s Best Lips PMU Artist 2016 by the prestigious PhiBrows Branko Babic Academy. The creator of modern 3D permanent makeup techniques Shadelicious and Shadelicious SUPREME.

Master trainer of permanent makeup advanced techniques in theory and practice. She has gained her expert knowledge at the best training centres, congresses, and medical conventions in Poland and all over the world, including Warsaw, Cracow, Wroclaw, Milan, Brussels, Switzerland, Amsterdam, Oslo, Munich, and Rome.

She successfully conducts seminars for both beginners and advanced PMU artists and trainers. Her innovative, authorial training programmes are based on improved practical part, colorimetry practice, the theory of colour as well as teaching client service.

Thanks to my inborn skill of precision and drive for enhancing one’s appearance, I found my dreams fulfilled with permanent makeup. To get to the bottom of it, I received education in the fields of makeup, colorimetry and makeup artistry.


I especially concentrate on the fine and delicate facial features and personal beauty. I specialize in most advanced methods that leave the face looking natural, bring out the individual beauty, and cover up imperfections that everyone has.


I wanted to share my 10 years of experience with other practitioners, that’s why I opened the Training Academy, where I instruct future professionals in permanent makeup.


I offer high quality, reliability, professionalism, and an individual approach to every client. A thorough evaluation of the client during the initial consultation lets me identify their expectations no matter which treatment they wish to take, whether it is corrective pigment camouflage, anti-age technology, scar depigmentation, vitiligo, warts, bald patches, cleft lip etc.


I approach every client and each procedure with empathy, sensitivity, and professionalism. I value quality over quantity, that is why I devote to my client as much time as they need. I am able to give definition to my patient’s eyelids, eyebrows, or lips and to enhance their facial features without losing the natural look. Our appearance has a great impact on our well-being and self-esteem and we should know the possibilities of how imperfections can be minimized or totally removed. I never tire of seeing my clients’ faces light up when they see the amazing results of the procedure they had in our salon.


The results of my work reflect my true artistic talent and my vision of revealing hidden beauty and exposing it with the right makeup procedure or camouflage.



The Institute of Permanent Makeup offers you a range of most life-changing beauty treatments you can have and an opportunity to start a new, exciting, and lucrative career as a permanent makeup artist. You will be trained to teach with successful methods and new 3-dimensional techniques that I have developed and proved effective and successful in many years of teaching experience and practicing. Upon completing the course, you will receive a certificate approved by the Minister of Education of Poland and a permanent makeup artist license which gives you a membership of ELITE Polish Society of Permanent Makeup Professionals.



It fills my heart with joy to see my satisfied clients and my trainees as they see the joy, freedom and confidence they gave to their models. It becomes evident they found the gratification they were looking for in the training. I would like to recommend to view my portfolio pictures and the many testimonials that I have received from my clients. Choose among a wide range of services from our offer or contact our institute to get the best advice on the treatment for you. Both the knowledge and the rich experience of our staff is confirmed by proper certificates and references.


Our experience is supported by many certificates.

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+48 602 124 585